The conversation is the work
For a lot of small businesses, selling happens in text threads and WhatsApp chats, not in a CRM. The software should start where the work starts.
About
We’re building the CRM for teams that sell in chat.
inChat is a conversation-first CRM in early access. We’re building it for small, customer-facing teams whose best leads arrive as a text, a WhatsApp message or an Instagram DM, and get lost between personal phones and spreadsheets.
Why this exists
Revenue leaks between “they messaged us” and “they booked”.
Most CRMs were designed around a contact record, with email and calls logged against it. Messaging got added later, often as an integration that copies chats into a record. For a remodeler, a language school or an immigration law intake desk, that’s backwards: the conversation is where the sale happens.
When those conversations sit on individual phones, nobody owns the thread, replies are slow, follow-ups are forgotten, and the CRM goes stale because no one copies chat into it. inChat is our attempt to fix that: every thread owned, answered on time, and turned into an accurate deal.
No lead left on read.
The working promise behind the product: every conversation owned, followed up and in your pipeline.
What we believe
Four principles behind every decision.
People sell; software keeps score
We build tools that make a human team faster and more accountable. AI drafts and suggests; a person decides.
Say what’s real
Every channel and feature on this site is labeled with its actual status. No invented numbers, logos or testimonials.
Customer history belongs to the business
When someone changes roles or leaves, the relationships, notes and promises should stay with the company.
Where we are
Early access, built in the open.
We’re working with early teams on the first release: a shared inbox for WhatsApp and SMS, assignment and response timers, contacts and pipeline, follow-up automation, and an AI assistant that drafts and suggests. Instagram is next. Pricing will be published when plans are final.
Early access
Working directly with early teams on workflows and packaging. We are here.
Launch channels
WhatsApp and SMS in one team inbox, with CRM records built from conversations.
Next
Instagram DMs, then Messenger and Telegram based on demand.
Early access
Make every conversation count.
Join the early-access list to see inChat in action, help shape what we build next, and be first to know when your team can start.
- A walkthrough built around your channels
- Early look at pricing and plans
- A direct line to the product team